Blue Elvin
Blue Elvin employed Fittest PR shortly after they first launched to grow their mainstream media exposure and brand awareness in key communities via key product placement and brand story telling. Secured media coverage in the Independent, Stylist, Women’s Fitness, SCMP, Fuel What Matters Podcast.
Additionally Fittest PR leveraged its network of key contacts to introduce Blue Elvin to high calibre brand partners and athletes within the industry, championing Blue Elvin as a new and disruptive brand within the female functional training industry. Included creating a partnership concept between Blue Elvin and the most recognisable brand name within functional fitness, as well as built a direct rapport and relationship with one of the UK’s top and most successful CrossFit athletes for collaborative opportunities.
